What's in a name?.
I've just been adding our new whisky & ginger sugar free sweets to the Sweetswithout website. It made me realise just how evocative the name of a sweet can be. As soon as I saw the words "Whisky & Ginger" I imagined myself sitting by a real log fire sipping my favourite tipple.(or should it be dram)
Clear peppermints still take me back to childhood when I kept seeing an advertising campaign for another well known brand.
Sometimes the look of a sweet helps to convey an image more strongly. I can't help thinking of an ice cream parlour when i look at my new sugar free banoffee sweets which have bright colours and an irresistible sparkle and of course the name "banoffee" can;t help but make me think of a scrumptious sweet dessert!
Not all sugar free sweet names conjure up an image or memory.
Why not let us know what sweet names conjure up an image for you?.